Post by amirmukaddas on Mar 12, 2024 9:30:02 GMT
The nice thing is that the SEO Gardening Manual on page 228 tells a practically identical case involving a Hotel Milano in Rimini, positioned on the front page for Hotel Milano. In short, given that we are not talking about isolated incidents, in my opinion Google should do something, what do you think? Speech by Pino Freda (former SEO of the project) Congratulations for the food for thought you offer with your article even if it arouses in me unfortunate memories of sleepless nights as well as great satisfaction. I took care of the positioning and optimization of the hotelromafirenze.com website (and the multilingual hotelromaflorence.com ) when it was created with the CMS that owned the agency I worked for. It was really a problem to try not to appear in the SERP for "hotel Roma", or at least go beyond the 3rd / 4th page to overcome the very high percentage of bounce rate and to avoid "unproductive" telephone calls to the hotel.
However, when you geolocated yourself in Florence, you had to be present and excel in what lost its geolocalizing connotation and became "the" brand key. OTAs, portals and portals were always there, ready like vultures to steal Denmark Telegram Number Data commissions or divert potential customers. It is well known that the tourism sector is very aggressive in terms of SEO and there is no shortage of sharks (read Booking.com , TripAdvisor, Expedia, the many others that over time have been "gobbled up" by the bigger sharks) who clearly have great capabilities of investment. To answer the questions posed at the beginning of the article, based on my experience I can tell you that: How can a hotel in Florence be first on Google for the query “Hotel Rome”?
It's all a question of the weight you want to give (or are wrong to give) to the contents: semantics, position and... omissions! The CMS has something to do with it, the EMD domain […] It has to do with the way of writing the code, the use of markings such as microdata and all the "gimmicks" tested for geolocalisation/internationalisation. EMD also has its weight if you manage not to pass it off as EMD (even at the time when domains with exact keys were very popular in the strategies of SEOs and self-styled SEOs). In this it is clear that we are not trying to ferry traffic with cunning, on the contrary we are sending the traffic adrift. And then we shouldn't talk about EMD because it's not exactly Exactly: there would be one "Florence" too many.
However, when you geolocated yourself in Florence, you had to be present and excel in what lost its geolocalizing connotation and became "the" brand key. OTAs, portals and portals were always there, ready like vultures to steal Denmark Telegram Number Data commissions or divert potential customers. It is well known that the tourism sector is very aggressive in terms of SEO and there is no shortage of sharks (read Booking.com , TripAdvisor, Expedia, the many others that over time have been "gobbled up" by the bigger sharks) who clearly have great capabilities of investment. To answer the questions posed at the beginning of the article, based on my experience I can tell you that: How can a hotel in Florence be first on Google for the query “Hotel Rome”?
It's all a question of the weight you want to give (or are wrong to give) to the contents: semantics, position and... omissions! The CMS has something to do with it, the EMD domain […] It has to do with the way of writing the code, the use of markings such as microdata and all the "gimmicks" tested for geolocalisation/internationalisation. EMD also has its weight if you manage not to pass it off as EMD (even at the time when domains with exact keys were very popular in the strategies of SEOs and self-styled SEOs). In this it is clear that we are not trying to ferry traffic with cunning, on the contrary we are sending the traffic adrift. And then we shouldn't talk about EMD because it's not exactly Exactly: there would be one "Florence" too many.